There is nothing new about games going cloud. The thing is that games go cloud all the way encompassing the entire game lifecycle – from game development to game marketing. Historically game distribution moved to the cloud first, with the first wave of game streaming services such as Steam by Valve. Now we are witnessing exponential growth of the game development and game backend cloud infrastructure. The entire gametech infrastructure market is spurred by coming 5G and advancements in edge computing.
Convergence of all three critical segments of gaming infrastructure – development, backend and distribution – under one roof is the next logical step of gaming market evolution. In a few next years we’ll likely see comprehensive gametech infrastructure platform offerings from the first-tier cloud companies such as Amazon, Google are Microsoft.
Amazon Game Tech and Google Stadia are just the beginning of the new era of gaming. The impact of the consolidated gaming infrastructure platforms on the gaming market is huge. The vast gaming landscape will experience tectonic shifts that will affect both game/media giants such as Sony as well small game developers.
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